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Festive cheer for Rushmere as Christmas footfall jumps 15.1 percent

Record year for one of Northern Ireland’s largest and most successful shopping destinations

Rushmere Shopping Centre has officially registered the 2018 festive trading period as its most successful in 42 years following a record surge in visitor numbers in December and over the festive period.

Based between Armagh and Belfast in Craigavon, Rushmere is one of Northern Ireland’s largest and most popular retail destinations, covering 350,000 sq. ft. over covered mall space. It also incorporates an additional and integrated 130,000 sq. ft retail park, making the entire retail complex among the largest in the UK and Ireland.

At near full capacity following a series of key new additions including global restaurant chains Five Guys and Nando’s, fashion brands DV8 and Vogue and sports retailer Intersport  – Rushmere recorded a 15.1 per cent uplift in shopper numbers over the key Christmas trading period (Saturday 22nd to Saturday 29th December 2018).

Footfall numbers were also up significantly for the full month of December, rising by 8.1 percent on last year, while an extra 7.9 percent more shoppers came out on New Year’s Day when the centre was open from 10am to 6pm.

For the full quarter, from October to December, footfall rose by 13.6 percent.

Sales of Rushmere gift cards, which can be used in every store and restaurant, increased by 9.1 percent in December.