Charles Hurst announces new partnership with iconic British performance car brand Lotus

Belfast’s Boucher Road showroom will be the only outlet for Lotus within Northern Ireland

Charles Hurst, Northern Ireland’s biggest car retailer and part of motoring giant Lookers PLC, today confirmed an exclusive new partnership with iconic performance car brand Lotus.

It will see the company open a brand new state-of-the-art Lotus showroom at its renowned Boucher Road site. Set to open its doors to customers in early 2023, the premier new showroom will be the only outlet in Northern Ireland for Lotus.

Designed to exacting standards, the showroom will benefit from a bespoke premium fit-out featuring the latest Lotus visual identity. It will also incorporate the latest technology to support the move to electric vehicles, plus a range of innovative features to provide customers with a high-end showroom experience.

With order books already open, the highly anticipated range of new and used Lotus vehicles available through Charles Hurst will include the all-new Lotus Emira sports car and the all-new and all-electric Lotus Eletre hyper-SUV.